Media play a pivotal role in the life of any person. Children and Media Just like others, children are also addressed by the media content for commercial purposes. Because of its entertainment value, Television is called-Home Cinema‖. The presence of rich devices of theatre in TV makes the communication process more effective and helps the viewers in the perception of information.-It is a collective art combining the significant elements of newspapers, radio, cinema and also theatre. It is a powerful medium that has dominated the life of the people.
These days watching TV has become an important activity in day-today life. It has, as Marshall McLuhan says, transformed the world into a global village. Television has brought dramatic changes in society.
